Trillion Dollar Opportunity? That’s exactly what Rob Massey of Deloitte and Smitha Purohit of PayPal called on-chain enterprise payments. With the total B2B Global Payment system topping $150 Trillion, and the existing stablecoin market reaching $30 Trillion in annual transactions—surpassing both Visa ($15.7 Trillion) and Mastercard ($2.6 Trillion) combined—it’s clear we are on the cusp of the biggest game changer since credit cards.
Below, we explore the massive potential behind these numbers, and why Web3 Enabler stands uniquely positioned at the intersection of enterprise payments, stablecoins, and the Salesforce ecosystem—truly the next trillion dollar opportunity.
$150 Trillion – Size of the Global B2B Payment System
The global B2B payment system is not just large; it’s enormous, with transactions amounting to $150 Trillion annually. Traditional payment rails involve multiple intermediaries, cross-border transaction fees, and delayed settlements—factors that create friction, slow down business processes, and increase costs across the supply chain. As organizations grow and transact internationally, the challenges of managing complex payment flows only become more pronounced.
The emergence of blockchain-based solutions offers a promising alternative. On-chain enterprise payments can streamline the B2B payment process, reducing fees, enhancing transparency, and shortening settlement times. Because of this, many analysts believe on-chain payments will revolutionize how businesses handle transactions, forming a trillion dollar opportunity in the global commerce landscape.
$30 Trillion – Stablecoin Payment System
While stablecoins may have started as a niche solution for cryptocurrency traders looking to hedge against volatility, they’ve quickly evolved into a $30 Trillion annual payment system. Their near-instant settlement and predictable value have made them an appealing choice for international commerce, especially in regions facing unstable currencies or outdated financial infrastructure.
Beyond speed and stability, stablecoins can drastically reduce transaction costs. They allow businesses to sidestep conventional bank processes and offer more efficient cross-border transactions. As more enterprises recognize this advantage, stablecoins’ market share is predicted to continue its meteoric rise, cementing their role at the forefront of the next trillion dollar opportunity in digital finance.
$1.5 Trillion – The Total Size of the Salesforce Ecosystem
Salesforce has transformed how companies approach customer relationship management (CRM), enabling better data sharing, reporting, and automation. The Salesforce ecosystem now encompasses a thriving network of applications, integrations, and services that collectively amount to $1.5 Trillion in annual economic activity.
Businesses of all sizes rely on Salesforce to manage customer data, marketing campaigns, sales pipelines, and post-sale service operations. The platform’s versatility means there’s massive potential for further innovation—particularly when it comes to integrating Web3 payment solutions and stablecoins directly into Salesforce workflows. As this ecosystem continues to expand, it represents a significant beachhead for new digital payment technologies seeking mainstream enterprise adoption.
$140 Billion – The Total Size of the Salesforce AppExchange
The Salesforce AppExchange serves as the epicenter of innovation within the Salesforce ecosystem. With more than 5,000 solutions and counting, the AppExchange is valued at $140 Billion, showcasing the growing demand for specialized integrations and industry-specific tools.
By offering integrated blockchain and stablecoin payment solutions on the AppExchange, developers can tap into a massive network of enterprise customers hungry for advanced features that streamline operations. The ability to add a secure, on-chain payment capability to Salesforce products can help businesses reduce manual processes, mitigate fraud, and open new markets. It’s a direct route to making Web3 technologies available to millions of users worldwide—yet another lane into the trillion dollar opportunity emerging at the crossroads of payments and enterprise software.
Opportunity: Web3 Enabler Owns the Intersection of the Markets
Positioned at the intersection of enterprise payments, stablecoins, and Salesforce, Web3 Enabler is at the forefront of this next wave of digital transformation. We’re driving innovation by bringing together advanced blockchain solutions, trusted stablecoin networks, and the robust Salesforce platform, creating a unified solution that meets the demands of modern enterprises.
From simplifying international B2B transactions to seamlessly integrating stablecoin payments into existing Salesforce workflows, Web3 Enabler is uniquely prepared to capitalize on the trillion dollar opportunity unfolding across these markets. By tackling the challenges of today’s payment infrastructure and harnessing the power of Web3, we’re opening new possibilities for global commerce—ones that are faster, more transparent, and ultimately more profitable for all involved.
Final Message: You Can Invest in This at Pre-IPO Pricing
Ready to join the trillion dollar opportunity before the venture capital firms swoop in? You can invest in Web3 Enabler now at a pre-IPO pricing round via Republic.com/web3-enabler. But act fast, the crowd round ends on March 11th. After that, it’ll be only Venture Capitals (VCs), Family Offices, and major corporations that will be able to invest. Secure your place in the future of on-chain enterprise payments—get in before the VCs do!